Technological, economic and social impects of mobile internet in agriculture and food industry

Szilágyi, Róbert – Herdon, Miklós

Keywords: mobile internet, mobile communication, agricultural economy

Mobile communication and mobile internet can provide important opportunities, economic advantages for enterprises and organisations and support increased efficiency as it can be used anytime and anywhere. However, their wide spread economic use, their innovative effects and advantages can be fully achieved only if the background to the technology and service is appreciated. The complex technological, social and economic consequences affect the spread of economical applications. The choice of applicable equipment is continually increasing. Numerous types of instruments and equipment are available in these days such as mobile phones, smart phones, PDA, laptop, TabletPC and recently developed communication technologies and standards include 3G and WiFi. From the social point of view the following four groups of people play a role in this business: mobile phone manufacturers, enterprises, consumers and employees. Internet technology and network has become an essential communication tools in business life. The use of mobile equipment for linking to internet further widens its application. From the point of view of business life costs, advantages and disadvantages are apparent in various fields of applications. Numerous highly useful home and foreign applications are available nowadays for the agriculture and food industry, for their various segments and problem areas, such as consultancies, precision farming and logistics. Domestic and international innovations, research and development programs sponsored and coordinated by the EU advance a great deal the wider use of mobile internet services and applications. Rapid development of the domestic mobile market may provide the foundations for the rapid spread of high speed broadband internet services. These technologies and services may contribute to the development of farms, enterprises and the countryside and significantly support tasks in production, commerce, services and product tracing. When devising the National Development Plan and Operational Programs for the period 2007-2014 it is advisable to include the mobile technologies and applications preferred by the EU.

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