DEBATE

The key to the future of the agriculture sector is a good agricultural strategy

Author:
Forgács, Csaba
CC-BY-NC_SA
58-62
Pages
marketing and logistics, operational structure, strategy, supporting policy, vertical coordination
Keywords
DEBATE
Article type

Összefoglaló


A good agricultural strategy is critical to the future of the agricultural sector and for this political support is indispensable. The opportunities and requirements are constantly changing – becoming more rigorous between 2007-2013 – so the main question is the extent to which the actors within the sector are capable of recognising these and bringing influence to bear in the sector’s interest at the policy level. In regard to operational structure, the sector’s future depends on the robustness and competitiveness of 90-100,000 farms. The role of marketing and logistics, of associations and of vertical coordination will all grow within the market.